SEATTLE, May 19, 2003 --, Inc. (Nasdaq:AMZN) today announced the latest advances in its Web Services initiative: a new tool kit - Software Development Kit 3.0, an improved Web site for developers (, and the enrollment of more than 25,000 developers in the program.

"We are very pleased with the progress of Amazon Web Services since it launched just ten months ago," said Jason Kilar, Vice President of Worldwide Software Applications. "We continue to actively apply this innovative technology to further our mission of helping our customers find, discover and buy - anywhere on the Web."

The Amazon Web Services Software Development Kit 3.0 (SDK 3.0) is a free kit available for download that contains the information necessary for developers to create their own applications on top of the Amazon e-commerce platform. Amazon Web Services and the tools it offers allow third-parties to leverage the Amazon platform by creating rich and innovative applications that merchandise products for sale on and through their own sites or applications. Examples of these include,,, and

A highlight of the latest Software Development Kit is the syndication of's Shopping Cart which will allow third parties to embed Shopping Cart technology into their own Web sites. With Software Development Kit 3.0, third-parties will now be able to implement this trusted and reliable feature onto their sites for a more seamless customer experience.

"Software Development Kit 3.0 is our best offering to third-parties to date," said Colin Bryar, Director of Web Services and Associates. "We are confident that the rich features available in the new offering and the robust Web site for developers will allow developers to create innovative applications that leverage the platform for merchandising products."

The improved web site for users of Web Services and a free download of Software Development Kit 3.0 are available at

About, a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. and other sellers list millions of unique new and used items in categories such as apparel and accessories, electronics, computers, kitchenware and housewares, books, music, DVDs, videos, cameras and photo items, toys, baby items and baby registry, software, computer and video games, cell phones and service, tools and hardware, magazine subscriptions and outdoor living items. operates six Web sites:,,,, and

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to potential future losses, significant amount of indebtedness, competition, commercial agreements and strategic alliances, seasonality, potential fluctuations in operating results and rate of growth, foreign exchange rates, management of potential growth, system interruption, international expansion, consumer trends, inventory, fulfillment center optimization, limited operating history, government regulation and taxation, fraud, and new business areas. More information about factors that potentially could affect's financial results is included in's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2002, and all subsequent filings.