Any European Software Developer or Business Now Has Easy Access to Highly Scalable, Reliable, Fast and Inexpensive Data Storage in the Cloud

SEATTLE--(BUSINESS WIRE)--Nov. 6, 2007--Amazon Web Services today launched European storage for its popular Amazon Simple Storage Service (Amazon S3), allowing software developers and businesses to store their data in Europe. Amazon S3 is a storage service in the cloud offering software developers and businesses low-cost access to the same scalable and reliable storage infrastructure Amazon uses to run its own global network of web sites. Since its launch in March 2006, Amazon S3 has grown rapidly and now holds over 10 billion objects. Developers and businesses can build on Amazon S3 today at http://aws.amazon.com/s3.

"Since the U.S. launch of Amazon S3, developers in Europe have asked us to add the ability to store data in Europe. They wanted the same high quality, low cost service, but with lower latency and local data storage. We've been working hard to make this a reality and are excited to offer Amazon S3 from European datacenters," said Adam Selipsky, Vice President of Product Management and Developer Relations for Amazon Web Services. "We are actively working on other important requirements, such as accepting payment in Euros and providing local language support, but are pleased to offer a release that we think many European businesses and developers will find useful right now."

Amazon S3 is storage for the Internet. It's designed to make web-scale computing easier for developers. Amazon S3 provides a simple web services interface that can be used to store and retrieve any amount of data, at any time, from anywhere on the web. The service gives any developer access to Amazon's data storage infrastructure and aims to maximize benefits of scale and to pass those benefits on to developers.

"We are very excited about the development of a European storage solution for Amazon S3," said Martin Gill, Head of New Media for Comic Relief, an organization committed to raising poverty awareness. "Following a very successful 'test drive' of the US-hosted Amazon S3 service during our work supporting 'Idol Gives Back' last April, we saw this service being a core resource for the development of Comic Relief's digital vision for our UK fundraising activities. The US service stood up under substantial load and showed us just how affordable, easy to use, and scalable the service is. Without it we would have missed some great opportunities. Enormous scalability, combined with the legal benefits of holding data and assets within the EU, makes the European storage of Amazon S3 a brilliant early Christmas present for us!"

"Amazon S3 is allowing us to store massive amounts of digital media in a trusted place and have a pay-as-you-go scheme at the same time," said Klaas Waslander, Chief Technical Officer for Albumprinter, a leading provider of personalized photo product solutions for retailers, internet companies and other photo channels in Europe and the US. "When we thought about the fact that this is the same service that Amazon uses in its own retail operations it made us confident to use it in our own. With the availability of Amazon S3 from datacenters in Europe we are now able to use storage behind-the-scenes for all of our European customers, which is fantastic news for us."

Amazon S3 lets developers pay only for what they consume and charges no up-front or minimum fee. The following are US$ prices for Amazon S3 in Europe:

Storage$0.18 per GB - Month of storage usedData Transfer$0.10 per GB - all data transfer in$0.18 per GB - first 10 TB/month data transfer out$0.16 per GB - next 40 TB/month data transfer out$0.13 per GB - data transfer out/month over 50 TBRequests$0.012 per 1,000 PUT or LIST requests$0.012 per 10,000 GET and all other requests

About Amazon Web Services

Amazon Web Services (AWS) provides technology services that give businesses access to Amazon's own-back technology infrastructure that they can use to enable virtually any type of business. These in-the-cloud web services make it possible for any business to reach the scale of major internet players such as Amazon.com, but without the expensive price tag these companies must pay to build and maintain such reliable, secure, and scalable infrastructure. Businesses can use AWS to achieve this level of web scale with zero up-front investment and low, pay-as-you-go pricing. More than 290,000 developers have signed up to use AWS since its inception. Amazon Web Services LLC is an Amazon.com company. More information is available at http://aws.amazon.com.

About Amazon.com, Inc.

Amazon.com, Inc., (Nasdaq: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as health and personal care, jewelry and watches, gourmet food, sports and outdoors, apparel and accessories, books, music, DVDs, electronics and office, toys and baby, and home and garden.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, and the Joyo Amazon websites at www.joyo.cn and www.amazon.cn.

As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, significant amount of indebtedness, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2006, and all subsequent filings.

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SOURCE: Amazon.com, Inc.