Bengaluru, March 07, 2025: Begin your Holi Shopping Spree with Amazon India's Holi Store, now live with a comprehensive selection of products. Customers can explore from a wide selection of traditional apparel and organic gulal, festive sweets like Gujiya, cutting-edge electronics and modern appliances, premium skincare essentials, and elegant home décor. Exciting deals are available across categories, ensuring exceptional value for festive preparations.

Elevating your Holi shopping experience, Rufus - Amazon's AI-powered shopping assistant helps you find the perfect festive essentials with personalized recommendations and instant answers. Simply ask Rufus about the best gulal, water guns, or party decorations, and get tailored suggestions based on your preferences. Rufus is a part of Amazon's ongoing commitment to making festive shopping more intuitive and enjoyable. The store is live now until March 14, 2025.

Vibrant & Safe: Eco-Friendly Colors for a Joyful Holi
Celebrate worry-free with these eco-friendly, non-toxic gulal made from natural ingredients, starting from INR 28/-

Create a splash with premium Water Toys & Pichkaris from ₹49

Discover Unique Startups on Amazon Launchpad

Sweet Treats
No Holi celebration is complete without traditional sweets and festive drinks. Enjoy the rich flavors of these ready-to-eat delights and refreshing beverages:

Cutting-edge Tech
From capturing vibrant Holi moments to ensuring smooth performance with smartphones that bring cutting-edge technology, long-lasting battery life, and performance:

  • Redmi A4: Features a Snapdragon 4s Gen 2 5G processor, 50MP dual-camera, and 120Hz refresh rate for smooth performance
  • Samsung Galaxy M15 5G Prime Edition: Features a 6.5-inch FHD+ Super AMOLED display, 6000mAh battery, and 50MP triple-camera
  • iQOO Z9s 5G: Runs on MediaTek Dimensity 7300 chipset, with a 120Hz AMOLED display and 5500mAh battery for all-day use
  • iPhone 15: Equipped with the A16 Bionic chip, Super Retina XDR display, and 48MP dual-camera system. Long battery life, ideal for capturing Holi moments
  • OnePlus 13: Powered by the Snapdragon 8 Elite processor, 50MP triple-camera, 100W SUPERVOOC charging

Alexa, play ‘Rang Barse’

  • Upgrade your celebrations with seamless streaming, immersive sound, and smart controls—perfect for setting the festive mood at home:
  • All-New Amazon Fire TV Stick HD: Add a splash of entertainment to your Holi with the All-new Fire TV Stick HD and enjoy full HD streaming across popular apps (subscription fees may apply). With the Alexa voice remote, you can use voice to search/launch content or even control compatible smart home appliances (to be purchased separately) for the perfect festival setup.
  • Amazon Fire TV Stick 4K: Bring colour to your Holi celebrations with 4K entertainment! Experience ultra-cinematic 4K streaming with Fire TV Stick 4K and access thousands of movies and TV episodes available across popular streaming apps (subscription fees may apply)—a great pick to enjoy a colourful movie marathon with family and friends.
  • Amazon Echo Show 8 (2nd Gen) smart speaker with 8" HD screen: This smart speaker with an 8” display can make for a great addition to your Holi party! Set the perfect vibe with Echo Show 8’s room-filling stereo sound, and make simple hands-free requests to Alexa. Take Alexa’s help to stay on top of your party prep with recipe ideas, smart home controls (requires compatible smart appliances), reminders, to-do lists, and more!
  • Amazon Echo Pop smart speaker with Alexa and Bluetooth: Echo Pop is just the smart and stylish companion you need this Holi. Get into the festive mood by asking Alexa to play your favourite Holi music or controlling the colours of your Alexa-compatible smart lights (to be purchased separately). 

Home & Kitchen

Get set for your day-end get-togethers
From hair care to sun protection and long-lasting makeup, these essentials keep you looking and feeling great throughout the fun:

Festive fits for Holi house parties
After the color play, refresh and celebrate in style with these comfortable and chic outfit picks and accessories:

Enjoy extra savings and seamless convenience with Amazon Pay! Prime members get 5% back, while non-Prime members receive 3% back on all Amazon.in purchases with the Amazon Pay ICICI co-branded credit card. Plus, unlock instant credit of up to ₹60,000 and flexible EMI options via Amazon Pay Later. Earn even more rewards when you shop using Amazon Pay UPI.

This Holi, enjoy crazy low prices and the convenience of free delivery on all orders with Amazon Bazaar. With a 5-day easy return policy, you can shop freely. Use UPI to pay and get ₹100 cashback on your orders, making your shopping experience easy and rewarding. Check out and get ready to shop - https://www.amazon.in/amazon-bazaar/store?s=bazaar&ref=amznbzr_insta_feb_softline

Amazon Prime:
Make your Holi celebrations even more colorful with Amazon Prime! Members enjoy fast, free Same-Day Delivery on over 10 lakh products and Next-Day Delivery on over 40 lakh products – perfect for last-minute Holi shopping. Prime also includes unlimited access to award-winning entertainment with Prime Video, millions of songs ad-free with Amazon Music, free e-books, and monthly gaming benefits. Join Prime in India starting at just ₹299 for shopping benefits or choose from our comprehensive plans at ₹799 (Prime Lite) or ₹1,499 (full Prime). Visit amazon.in/prime to experience the best of Amazon this festive season.

Click here to explore the Holi Shopping Store.
Disclaimer: The product details, description, features, deals, pricing and other claims are as provided by the sellers and banking/ finance partners. Amazon is not involved in pricing or describing the products or claims with regard thereto and is not responsible for accuracy of product information provided by the sellers. The deals and discounts are provided by sellers and/or brands. ‘Amazon.in is an online marketplace and the word store refers to a storefront with selection offered by sellers.’