Amazon will donate a percentage of the purchase price for millions of
products each time customers shop at smile.amazon.com
Customers can choose from nearly a million charitable organizations
SEATTLE--(BUSINESS WIRE)--Oct. 30, 2013--
Amazon.com, Inc. (NASDAQ: AMZN) today launched AmazonSmile, a new
program that makes it easy for customers to support their favorite
charitable organizations every time they shop. Customers who visit
AmazonSmile (smile.amazon.com)
will find the exact same Amazon they know and love. They’ll enjoy the
exact same low prices, vast selection and convenient shopping experience
– with the added bonus that Amazon will donate a portion of the purchase
price to their favorite charitable organization. There is no cap on the
total donation amount and customers can choose from nearly one million
organizations around the country.
“We’re offering customers a way to support charitable organizations
around the country that’s simple and automatic,” said Ian McAllister,
General Manager, AmazonSmile. “We think customers will love the
opportunity to support their favorite organizations without changing how
they shop, and there’s no cap on how much Amazon will donate.”
“AmazonSmile allows us to reach millions of existing and new supporters
who can help us find cures for cancer and save children,” said Richard
Shadyac Jr., CEO of ALSAC/St. Jude Children’s Research Hospital. “At St.
Jude, we’re leading the way the world understands, treats and defeats
childhood cancer while ensuring no family ever receives a bill from St.
Jude for treatment, travel, housing or food. Working with AmazonSmile
gives us a new way to support our mission that’s simple for both us and
our supporters.”
“Amazon and charity: water are both known for disrupting the
status quo and this program is the kind of innovation that could change
the way our supporters help us bring clean and safe drinking water to
people in developing nations,” said charity: water founder and CEO,
Scott Harrison. “AmazonSmile will make charitable giving easier, which
is a big win for our supporters, and, most importantly, the 800 million
people on the planet who don’t have clean and safe drinking water.”
When customers first go to AmazonSmile they’ll be asked to select their
favorite charitable organization from almost a million eligible
organizations – and that’s it. Once a customer has selected an
organization on their first visit, Amazon will donate 0.5% of the
purchase price from any eligible purchases through AmazonSmile from that
point forward, whether a customer shops just once or once a day.
Customers can select a new charitable organization at any time, but
don’t need to add any additional information or change the way they
shop. All they need to do is remember to type smile.amazon.com
into the browser on their PC, tablet or phone.
Donations to charitable organizations will be made by the AmazonSmile
Foundation. Customers can learn more and begin supporting their favorite
organization at smile.amazon.com,
and charitable organizations can learn more and register to accept
donations at org.amazon.com.
About Amazon.com
Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle,
opened on the World Wide Web in July 1995 and today offers Earth’s
Biggest Selection. Amazon.com, Inc. seeks to be Earth’s most
customer-centric company, where customers can find and discover anything
they might want to buy online, and endeavors to offer its customers the
lowest possible prices. Amazon.com and other sellers offer millions of
unique new, refurbished and used items in categories such as Books;
Movies, Music & Games; Digital Downloads; Electronics & Computers; Home
& Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health &
Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web
Services provides Amazon’s developer customers with access to
in-the-cloud infrastructure services based on Amazon’s own back-end
technology platform, which developers can use to enable virtually any
type of business. Kindle Paperwhite is the world’s best-selling and most
advanced e-reader. It features new display technology with higher
contrast, the next generation built-in light, a faster processor, the
latest touch technology, and exclusive new features designed from the
ground up for readers. Kindle, the lightest and smallest Kindle,
features improved fonts and faster page turns. The new Kindle Fire HDX
features a stunning exclusive 7” or 8.9” HDX display, a quad-core 2.2
GHz processor, 2x more memory, and 11 hours of battery life, as well as
exclusive new features of Fire OS 3.0 including X-Ray for Music, Second
Screen, Prime Instant Video downloads, and the revolutionary new Mayday
button. The all-new Kindle Fire HD includes an HD display,
high-performance processor and dual speakers at a breakthrough price.
Amazon and its affiliates operate websites, including www.amazon.com,
www.amazon.co.uk,
www.amazon.de,
www.amazon.co.jp,
www.amazon.fr,
www.amazon.ca,
www.amazon.cn,
www.amazon.it,
www.amazon.es,
www.amazon.com.br,
www.amazon.in,
and www.amazon.com.mx.
As used herein, “Amazon.com,” “we,” “our” and similar terms include
Amazon.com, Inc., and its subsidiaries, unless the context indicates
otherwise.
Forward-Looking Statements
This announcement contains forward-looking statements within the meaning
of Section 27A of the Securities Act of 1933 and Section 21E of the
Securities Exchange Act of 1934. Actual results may differ significantly
from management's expectations. These forward-looking statements involve
risks and uncertainties that include, among others, risks related to
competition, management of growth, new products, services and
technologies, potential fluctuations in operating results, international
expansion, outcomes of legal proceedings and claims, fulfillment and
data center optimization, seasonality, commercial agreements,
acquisitions and strategic transactions, foreign exchange rates, system
interruption, inventory, government regulation and taxation, payments
and fraud. More information about factors that potentially could affect
Amazon.com's financial results is included in Amazon.com's filings with
the Securities and Exchange Commission, including its most recent Annual
Report on Form 10-K and subsequent filings.

Source: Amazon.com, Inc.
Amazon.com, Inc.
Media Hotline, 206-266-7180
www.amazon.com/pr