SEATTLE, Jun 10, 2003 -- Amazon.com Inc. (NASD:AMZN) today announced the launch of a new subsidiary, Amazon Services Inc., to make the technology and services that power Amazon.com available to retailers seeking a world-class, cost-effective e-commerce offering for their customers.

Amazon Services offers its merchant partners use of Amazon's leading e-commerce Web site technology, best-in-class fulfillment and customer service, and access to tens of millions of visitors per month. The creation of Amazon Services now allows the company to focus additional resources on helping more retailers.

Amazon Services provides retailers a turnkey, outsourced e-commerce solution that incorporates Amazon.com's widely recognized shopping features and technology, while still allowing retailers to entirely control the look and feel of their Web sites. Amazon technology already powers www.target.com and www.toysrus.com, among other sites. Amazon Services also helps retailers offer their merchandise to millions of Amazon.com customers through the Amazon.com site.

"Amazon Services offers retailers the opportunity to tap into our industry-leading shopping experience," said Jeff Bezos, founder and CEO of Amazon.com Inc. "These retailers can grow their online businesses faster and less expensively by taking advantage of what we've learned and built over the past eight years, while still preserving 100% of their own branded look and feel."

Amazon.com invests more than $200 million per year in improving its technology and Web site. This investment directly benefits Amazon Services' merchant partners. In addition to Target.com and Toysrus.com, Amazon.com's e-commerce technology powers Web sites, including www.borders.com, www.cdnow.com, as well as the online stores of www.nba.com and www.wnba.com. Additionally, such leading retailers as Gap, Office Depot, Nordstrom, Circuit City, Eddie Bauer and Lands' End have partnered with Amazon.com to offer their leading brands on the Amazon.com Web site.

In the most recent survey conducted for the American Customer Satisfaction Index, customers rated Amazon.com 88 for customer satisfaction -- the highest score ever recorded by the ACSI in any service industry, online or offline.

Merchants interested in learning more about Amazon Services can contact Mark Stabingas, Amazon.com Vice President of Worldwide Business Development and Services Sales, at marks@amazon.com.

About Amazon.com

Amazon.com, a Fortune 500 company based in Seattle, opened its virtual doors on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and sellers list millions of unique new and used items in categories such as apparel and accessories, electronics, computers, kitchenware and housewares, books, music, DVDs, videos, cameras and photo items, toys, baby items and baby registry, software, computer and video games, cell phones and service, tools and hardware, travel services, magazine subscriptions and outdoor living items.

Amazon.com operates five international Web sites: www.amazon.co.uk, www.amazon.de, www.amazon.fr, www.amazon.co.jp and www.amazon.ca.

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to potential future losses, significant amount of indebtedness, competition, commercial agreements and strategic alliances, seasonality, potential fluctuations in operating results and rate of growth, foreign exchange rates, management of potential growth, system interruption, international expansion, consumer trends, inventory, fulfillment center optimization, limited operating history, government regulation and taxation, fraud, and new business areas. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2002, and all subsequent filings.

SOURCE: Amazon.com Inc.