London--May 27, 2003: As part of its ongoing commitment to lowering prices for its customers, leading online retailer Amazon.co.uk today announced a new lower price offer for hundreds of bestselling games across its PC & Video Games store.

Amazon.co.uk is now offering hundreds of new and future game releases at 25% off the recommended retail price (RRP), every single day. This isn't a seasonal or limited time promotion, but an indefinite, everyday low-price offer and covers computer games as well as games across all major console formats, including Xbox, PlayStation 2 and GameCube.

Customers will now be able to pre-order hotly anticipated titles such as Lara Croft Tomb Raider: The Angel of Darkness at 25% off. The table below highlights some of the savings that customers can make across new and future game releases: Lara Croft Tomb Raider: The Angel of Darkness (PS2)

RRP: £39.99
Amazon.co.uk price: £29.99
Saving: £10

Enter the Matrix (PC, PS2, Xbox, GameCube)

RRP: £39.99
Amazon.co.uk price: £29.99
Saving: £10
The Sims: Superstar (PC)

RRP: £19.99
Amazon.co.uk price: £14.99
Saving: £5

Greg Hart, Director of Media Products for Amazon.co.uk said:

  • We work hard to continually lower prices for our customers and the 25% price reduction on new and future game releases further illustrates this commitment. Gamers can benefit from both the phenomenal selection we have on-site and from the fantastic savings we are able to offer.

Hart continued:

  • Customers can also take advantage of free Super Saver Delivery for orders over £39 and other low price offers such as chart CDs at £8.49, 30% off tens of thousands of books over £15 and 25% off new DVD releases*. By lowering the price of new and future game releases, we've made it easier than ever for our customers to save money.

Amazon.co.uk's PC & Video Games store is the place to discover and buy consoles and games online. The store offers an easy and convenient way to shop, offering thousands of the most popular and hard-to-find games at fantastic prices along with great choice and comprehensive product information.

 

 

* Free Super Saver Delivery applies to UK deliveries only. Conditions apply--see Web site for details. Discounts represent savings on RRP.

For further information please contact the Amazon.co.uk press office on 020 8636 9280.

About Amazon.co.uk

Amazon.co.uk opened its virtual doors in October 1998, and strives to be the world's most customer-centric company, where customers can find and discover anything they might want to buy online. Amazon.co.uk and sellers list millions of new and used items in categories such as Books, Music, Video, DVD, Software, PC & Video Games, Electronics & Photo, Home & Garden, and Toys & Games!. Through Amazon Marketplace, zShops and Auctions any business or individual can sell virtually anything to Amazon.co.uk's millions of customers. Amazon.co.uk customers enjoy the benefits of industry-leading online-shopping technology, such as secure credit-card payment, personalised recommendations, streamlined, 1-Click® ordering and hassle-free Bid-Click® auction bidding. Through Amazon Anywhere, Amazon.co.uk is also available on mobile phones with WAP technology--see www.amazon.co.uk/anywhere for details.

Amazon.com and its affiliates operate seven websites: www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.fr, www.amazon.co.jp, www.amazon.ca, and www.joyo.com.

As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-looking Statement

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to potential future losses, significant amount of indebtedness, competition, management of growth, potential fluctuations in operating results, fulfillment center optimization, seasonality, commercial agreements, acquisitions, and strategic transactions, foreign exchange rates, system interruption, international expansion, consumer trends, inventory, limited operating history, government regulation and taxation, fraud, and new business areas. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2003, and all subsequent filings.