Prime Big Deal Days 2024 returns 8-9 October

LONDON— 06.00am BST, 17th September 2024—Amazon (NASDAQ: AMZN): Amazon has today announced Prime Big Deal Days is returning on 8th and 9th October to offer Prime members big savings on a wide selection of products in the lead up to Christmas. Customers can shop hundreds of thousands of deals across a range of popular categories and brands including LG, Sony, Bose, Shark, and Tefal, with the lowest prices of the year so far on selected products from Stanley, Barbie, and Silentnight. Customers who are not yet Prime members can join now at amazon.co.uk/primebigdealdays to unlock access to exclusive savings, and benefit from fast, free delivery on millions of products.

“There has never been a better time to be a Prime member, and Prime Big Deal Days will offer a wide selection of deals across some of our most popular items,” said John Boumphrey, UK Country Manager of Amazon. "Customers will be able to get great deals from both big brands and small businesses, and for the first time they can get extra shopping advice from Rufus - our new AI-powered shopping assistant that we launched in the UK this month.”

Get Ready for Prime Big Deal Days
Learn more about how Prime members can prepare to shop the event, including:  

Sign up for Prime to get a wide range of benefits: Prime keeps getting better, with fast, free delivery on millions of products, access to exclusive deal events, and an array of additional entertainment, grocery benefits and discounts. Become a Prime member today to save during Prime Big Deal Days and enjoy benefits year-round.

Discover the right deal for you: Customers can browse personalised recommendations including “Deals you might like”, “Deals for you”, and “Deals related to items you saved”.

Subscribe to deal notifications: Visit amazon.co.uk/primebigdealdays on the Amazon Shopping app between now and October 8th to create deal alerts. Once Prime Big Deal Days arrives, Prime members will receive push notifications for deals on any items they’ve subscribed to.

Explore Rufus, a new generative AI-powered conversational shopping assistant: Shopping is made easy with Rufus, Amazon’s generative AI-powered conversational shopping assistant —from finding deals to selecting the perfect gift to answering shopping questions, Rufus helps customers make more informed shopping decisions.

Prime Big Deal Days Around the World
Prime Big Deal Days will kick off on 8th October in Australia, Austria, Belgium, Brazil, Canada, France, Germany, Italy, Luxembourg, the Netherlands, Poland, Portugal, Singapore, Spain, Sweden, the U.K., the U.S. and for the first time, Turkey. Prime members in Japan can shop on Prime Big Deal Days later in October.

Enjoy Fast, Free Delivery All Year Long, included with Prime
Make life easier with fast, free delivery on millions of items included with a Prime membership and choose the delivery option that best suits your need during Prime Big Deal Days. Prime members in the UK receive unlimited fast, free One-Day Delivery on millions of items across all categories, with Same-Day Delivery available on over a million items in Greater London, Edinburgh, Glasgow, Birmingham, Bristol, Manchester, Leeds, Liverpool, and more (minimum order values apply). You can also select free delivery to Amazon Lockers or Counters, or choose a delivery day preference with Amazon Day.

For further information please contact:
Amazon UK Press Office: pressoffice@amazon.co.uk
For press imagery please visit: amazon.co.uk/pr