Starting Today: Amazon’s First Everyday Essentials Week
Shoppers can visit amazon.co.uk/everydayessentialsweek now to shop, with fast and convenient delivery options

[LONDON] Wednesday 21st May 2025 (00:01 BST): Amazon’s inaugural Everyday Essentials Week starts today, offering seven days of great deals on everyday essential items until 23:59 Tuesday 27th May 2025. There are huge savings available on household items across a number of categories including beauty, grocery, health and personal care, and pets.

Amazon customers in the UK can save up to 40% on Everyday Essentials, the items that they consistently buy and use, for the next seven days – including Must-See deals offering great discounts on popular items from brands like Andrex, Fairy, Tommee Tippee, and WaterWipes, and up to 15% off everyday essentials from Amazon Basics, Amazon Essentials, and by Amazon.

Amazon’s first Everyday Essentials Week starts today, thousands of deals on household items
Starting Today: Amazon’s First Everyday Essentials Week

“Now more than ever we know our customers are looking to save, and this is another way we’re helping them to do so,” said John Boumphrey, UK Country Manager of Amazon. “This is our first ever Everyday Essentials Week, and customers will be able to shop thousands of deals across our most popular household items.”

Customers shopping the Everyday Essentials Week event will find thousands of deals across popular household items, including:

  • Up to 40% off Beauty, including brands like NIVEA, KIKO, and Neutrogena
  • Up to 35% off Cleaning and Household, including brands like Andrex, Fairy, and Flash
  • Up to 40% off Health and Personal Care products, including brands like Phillips, WaterWipes, and Wilkinson Sword
  • Up to 30% off Grocery, including brands like Cadbury, illy, Nestlé, and PG Tips
  • Up to 35% off Pet products, including brands like Dreamies, Lily’s Kitchen, Sheba, and Whiskas
  • Up to 15% off everyday essentials from Amazon Basics, Amazon Essentials, and by Amazon
Amazon’s first Everyday Essentials Week starts today, thousands of deals on household items
Up to 40% off products until 23:59 Tuesday 27th May, with deals on popular items from Andrex, Cadbury, Nescafé, Pukka, WaterWipes, and more