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• Amazon.com Appoints Former Wal-Mart Executive As Chief Information Officer

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  August 25, 1997

• John Updike and Amazon.com Seek 44 Coauthors for 'The Greatest Tale Ever Told'

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  July 28, 1997

• Amazon.com Announces Financial Results for Second Quarter 1997

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  July 09, 1997

• Amazon.com and America Online Announce Multimillion-Dollar Advertising and Promotional Agreement

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  July 07, 1997

• Amazon.com Makes Multimillion-Dollar, Multiyear Advertising Buy on Excite; Amazon.com Becomes Exclusive Bookseller in Excite's Topic-Based Channels

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  July 06, 1997

• Yahoo! and Amazon.com to Deliver Innovative New Navigational Service for Books on the Web

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  July 06, 1997

• Amazon.com Announces Dramatically Lower Prices!

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  June 09, 1997

• Amazon.com, Inc. Announces Initial Public Offering of 3,000,000 Shares of Common Stock

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  May 13, 1997

• Amazon.com Files for Initial Public Offering

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  March 23, 1997

• Amazon.com announces new pricing and twice as many titles

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  March 16, 1997

• Upside Opens Web Site on Business Technology Books

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  February 11, 1997

• Amazon.com appoints Patty Stonesifer to its board of directors

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  February 11, 1997

• Net Perceptions Transforms World's Largest Bookstore into a Unique Personalized Shopping Experience; GroupLens Toolkit Gives Businesses Like Amazon.com the Power to Know Individual Customer's Needs and Increase Customer Satisfaction

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  February 09, 1997

• Amazon.com Expands its Senior Management Team with the Addition of Five Vice Presidents

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  January 27, 1997

• Amazon.com appoints Scott Cook to its board of directors

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  January 15, 1997

• Amazon.com announces 1996 Bestsellers

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  January 08, 1997

• Web Sites Big and Small Participating -- From Film Critics to Chefs to Puppies

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  July 17, 1996

• Shopping for Books on the Internet Isn't Just for Tech Buyers Anymore; Amazon.com, World's Largest Bookseller, Tracks Who's Buying Online

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  June 13, 1996

• Amazon.com Books named Premier Web Bookseller; site joins Internet's best in PC Magazine's Top 10 Commercial Sites

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  November 06, 1995

• Amazon.com Books is ranked top bookstore on Internet; makes Top Ten list of all Web sites

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  October 23, 1995

• World’s Largest Bookseller Opens on the Web

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  October 03, 1995